SushiVid Influencer Workshop
So you guys must be wondering what is SushiVid? SushiVid is an influencer marketplace that connects brands to social media influencers. With over 500 content creators, SushiVid helps brands scale and simplify the process of launching and managing an influencer campaign by providing YouTube analytics to gauge the effectiveness of a campaign.
During the workshop, we also learn from brands like Lazada on the things they look into when deciding which influencer they pick for their marketting campaign.
MDEC’s VP of Creative Content and Technologies Hasnul Hadi Samsudin said that its focus has always been about growing Malaysia’s digital economy and the new media space. “We would like to support and create a complete New Media community that will learn and leverage on each other, and hope they will utilise platforms like SushiVid to fuel their growth together,” said Hasnul